Empowering Sales Teams for a Hybrid World
The B2B buying journey has been changed forever by COVID-19. And if your sales team is returning to the office as Covid restrictions ease, there's a good chance your employer will be adopting a hybrid working model.
This approach combines working from your usual place of work and working remotely, and it's highly popular - 85% of people want hybrid working post-pandemic. According to James Reed, chairman of recruitment brand Reed, “This is a workplace revolution. This is the biggest change in 100 years in how we work, since women entered the workplace."
One of the many challenges faced by sales leaders is how to empower their teams to work effectively in this new world. It's clear that additional skills will be needed - the World Economic Forum estimates that 50% of the global workforce need to reskill by 2025.
Many sales leaders are responding to this challenge by investing heavily in virtual selling - 61% of Chief Sales Officers are spending on technology to enable their teams' success.
These platforms have the potential to increase the quality of buyer enablement and reduce the effort needed to grow revenue. They can also provide regular opportunities for sellers to develop themselves, and maximise their potential.
Research conducted throughout the pandemic suggests the opportunity for sales to thrive is enormous, but only for leaders that fully empower their teams for a hybrid world.
We dive deep into these areas of interest in our first ever whitepaper: Empowering Sales Teams for a Hybrid World. In it we share insights on:
New threats and opportunities emerging from rapidly evolving buying and selling teams
The potential of human-machine collaboration to build sustainable performance in sales teams
Six transformational strategies to better position sales teams to engage and enable B2B buying groups
To download your free copy, head over to https://www.revenuecoach.ai/white-paper
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Sunrise photo by Jordan Wozniak on Unsplash